Manifesto

I am Chema Photo. I have been photographing models since 2016, and writing software since 1998.

ModelPolas exists because there is a simple problem: the industry still treats polaroids like paperwork. A PDF is printed, attached to an email, and re-sent every time something changes. It does not update, it is not searchable, and the same photo gets forwarded under a different name every season.

This project is built for the opposite.

Real models, real polas

This is a platform for real people and real, unretouched photos: no fake models, no generated faces, no filters that turn a person into someone else. Every pola is posted as it was made -- simple lighting, natural pose, current measurements. A brand sees what a booker sees, and that is the whole point.

One link instead of a dead PDF

A model should not have to re-send a folder every time she has new photos. A photographer should not attach a new PDF for every casting. A brand should not dig through an inbox to find last season's casting sheet.

Send one link to your ModelPolas profile or set and it is always current. Update your photos and the same link shows the latest version instantly. The page has no ads, only the polas and the model's own contact details.

Free, and direct contact

ModelPolas is free. No ads, no subscription, no commission and no intermediaries. Models post their polas, agencies and brands search real, available models for free, and contact them directly.

There is no booker wall. If a campaign fits, you write to the model or to the contact she lists. The relationship belongs to the people doing the work.

Replace the link in your Instagram bio

If you are a model, use your ModelPolas link as your bio link. You do not need to send one PDF per request -- publish once and the link always points to your newest polas.

If you are a brand or an agency, search, shortlist and contact directly.

I started this in 2026 because models deserve a portfolio that does not expire. I keep it free because I want to help change the industry.